THE PROJECT

US Design Lab was tasked with designing the exterior of a Overdrive Fun in Louisville, KY, focusing on creating a captivating and budget-conscious wow effect. Employing a strategic color scheme and incorporating dynamic exterior LED lighting, the transformation of the building was truly remarkable. The before and after effect showcased a striking and eye-catching structure.

This project perfectly aligned with the needs of the entertainment business, ensuring that the new building would become an alluring landmark in the cityscape.